Go Red for Women® Women's Health is Good Business
The Go Red for Women® Venture Fund makes high-potential investments that foster innovation, advancing women’s health in every stage of life.
Women motivate each other. Educate each other. Support each other. Inspire each other. Let’s Go Red together to be seen, to be counted, to be heard, to make an impact.
Cardiovascular disease is the No. 1 killer of women
Since 2004, the American Heart Association’s signature women's initiative, Go Red for Women, has addressed the awareness and clinical care gaps of women’s greatest health threat, cardiovascular disease (CVD). We are prepared to meet the evolving needs of women now, and at every age, every stage and every season of their lives as their trusted, relevant source for credible, equitable health solutions.
Nearly 45% of women ages 20+ are living with some form of cardiovascular disease.
Less than half of women entering pregnancy in the U.S. have optimal cardiovascular health.
Women experience unique life stages, such as pregnancy and menopause, that can put them at an increased risk for CVD.
What’s Happening Now
CPR Saved this New Mom. A Heart Attack Led Her to Her Purpose.
Six months after giving birth, Bre Khounphinith almost died from sudden cardiac arrest. CPR saved her. Then, after a heart attack, Bre discovered her purpose and now uses her platform to discuss heart health with other women.
Heart Attack Survivor Encourages Other Moms to Speak Up
The day she brought her newborn son home from the hospital, Taelur Littlejohn felt a striking pain in her chest. A SCAD heart attack led to emergency open-heart surgery and three months in the hospital. Taelur’s advice to pregnant women is to speak up and ask questions about their health.
Resources for Moms and Their Babies
Cardiovascular disease is a leading cause of maternal death in the U.S. It can pose a threat to women’s heart health during pregnancy and later in life. We have resources to help you understand how to care for yourself and your baby.
The state of US women’s heart health
Closing the cardiovascular-disease gap between men and women could help women regain 1.6 million years of life lost because of poor health and early death and boost the US economy by $28 billion annually by 2040 according to a new report by the American Heart Association and McKinsey Health Institute.
Go Red Together
Find ways to get connected to and support other women.
Connect to a Healthier You
Learn more about risks, prevention, healthy lifestyle, risk reduction and more.
Connect with Your Community
Volunteer, attend an event, join a philanthropic group, or connect on social media.
Connect to Support
Living with cardiovascular disease or caring for someone who does? Find support.
Connect with Research
Participate in research and inspire the next generation of women leaders in STEM careers.
Connect to Make an Impact
Help advance our mission and advocate for policies that support all women’s health and well-being.
Supporting Women at Every Age and Stage of Life
Pregnancy and Maternal Health
Heart disease is the No. 1 killer of new moms. It can pose a threat to women’s heart health during pregnancy and later in life.
Mom Life
Moms, grandmothers, aunts and other maternal figures do so much for their families. But this can mean taking care of their health sometimes comes last.
Menopause
Prioritizing your health is important before and after menopause. Learn about menopause, its symptoms and impact on your health.
Go Red Gear
Pins, pamphlets, shirts and more! We have everything you need to Go Red to
raise awareness, show your support and help fund our mission with every purchase.
Shop & Go Red! raise awareness, show your support and help fund our mission with every purchase.
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